Search Smarter With Smart+®

Tap into higher ed’s most accurate data science to connect with high school students who are most likely to enroll at your college or university.

The Challenge

Enrollment teams have limited time, staff, and budget to meet rising enrollment goals each year. How do you decide which students to engage?

Encoura's Solution

Encoura connects you to students who are most likely to enroll in your school–saving you time and money–while ensuring your staff is building connections with the right students.

Smart+ from Encoura is the only predictive model that assigns a score to millions of students nationwide to determine their likelihood to enroll—all before you purchase your search list.

Maximize Your Search ROI With the Smart+ Predictive Model

Focus your recruiting efforts on the top-performing prospective students who are most likely to enroll in your institution.

Proprietary Machine Learning

  • Unlike other models that rely on statistical regression methods, Smart+ leverages modern data science techniques that are proven to be much more accurate.

Most Inclusive & Diverse Data Set Nationwide

  • Powered by your past enrollment records, industry data, and insights from the ACT and Encoura college planning programs.

Access Over 10,000 Data Points

  • Access to over 10,000 points per student for an in-depth analysis of common characteristics that would flag a particular student as more likely to enroll.

encoura quote image
The Smart+ Predictive Model is the data point that rules all for me. Smart+ helps me simplify what can be a complicated process of finding the right prospects and it informs our decisions about which students to market to.”
Dean of Admissions, Cal Baptist University
Dean of Admissions, Cal Baptist University logo

Get Started with Smart+

Encoura is ready to empower you with Smart+ to achieve your institution’s enrollment goals. Reach out to us today!