Optimize Your Funnel

Lead your enrollment and marketing teams with confidence by collaborating with Encoura consultants to refine your strategies, stay agile, and achieve your institutional goals.


Ensure the best return on your enrollment resources through strategic consulting, industry-leading data science, goal tracking, and actionable reporting.

Your Data, Your Goals, and Encoura Expert Insights

Rely on Encoura’s experts to uncover key insights through deep analysis, turning your funnel data into clear actions for your team to use.

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Harness the Power of AI To Drive Your Engagement

Turn data into action by predicting student behavior and focusing your efforts where they make the biggest impact.

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Turn Insights Into Impactful Outcomes

Together, we will find actionable insights that lead to successful, measurable outcomes.

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Share Progress and Align Your Entire Institution

Keep your entire institution aligned and focused on the same objectives, with data and reporting that simplify collaboration and accountability.

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Your Data, Your Goals, and Encoura Expert Insights

Solution Focus

Encoura Consulting + Platform

Keep your strategies on track with experts and AI tools:

  • Benefit from our team of enrollment and marketing consultants with 20+ years of industry experience
  • Leverage Insights Cloud™ to adjust strategies with agility based on performance and enrollment needs
  • Use Encoura’s deep market knowledge to spot opportunities and challenges before they affect your funnel

Rely on Encoura’s experts to uncover key insights through deep analysis, turning your funnel data into clear actions for your team to use.

Encoura removes the “black box” strategy and brings you and your team into a collaborative partnership.


Gain customized, agile strategies rooted in your goals and supported by a team that works alongside you every step of the way.

Harness the Power of AI To Drive Your Engagement

Solution Focus

AI Predictive Modeling

Use modeling and expert support to identify where to focus your efforts:

  • Receive weekly updates on students’ likelihood to enroll based on their most recent activity
  • Pinpoint at-risk students early so your team can provide the support they need to commit
  • Work with Encoura’s consultants to refine strategies and allocate resources where they will have the greatest impact

Turn data into action by predicting student behavior and focusing your efforts where they make the biggest impact.

Encoura applies your enrollment data to create a customized AI predictive model that will account for changes in student engagement and behavior.


Leverage predictive modeling to prioritize your efforts, anticipate student actions, and drive stronger enrollment outcomes.

Turn Insights Into Impactful Outcomes

Solution Focus

Data Science: Insights Cloud™

Stay aligned and informed across your team:

  • Use funnel analysis and timeframe comparisons to identify trends and gaps
  • Run simulations to see the impact of strategic changes before you act
  • Track ROI, enrollment goals, and campaign performance in real time

Together, we will find actionable insights that lead to successful, measurable outcomes.

Together, by leveraging the knowledge gained from analyzing data, you will be able to remain agile throughout the enrollment cycle and achieve your goals.


With Encoura’s tools, your team can identify growth opportunities, address challenges, and make confident, data-driven decisions.

Share Progress and Align Your Entire Institution

Solution Focus

Encoura Platform Dashboards and Reporting

Unite your team around shared insights and outcomes:

  • Build custom dashboards for territory management, markets, and segments
  • Share visual reports with leadership and cross-campus teams instantly
  • Monitor progress toward annual and team-specific goals in one central hub

Keep your entire institution aligned and focused on the same objectives, with data and reporting that simplify collaboration and accountability.

Ensure everyone stays connected to your enrollment strategy by sharing easy-to-read dashboards and reports across departments.

Encoura helps you keep stakeholders aligned, informed, and invested in achieving results together.

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When our leadership asks for our reasons behind strategies to pursue students in specific markets, the Encoura Platform quickly provides easy-to-understand content that’s quickly downloaded to show the data behind our decisions. We’re able to show which students are the best fit and likelihood to enroll and how we’re investing our time at their high schools, which has strengthened our trust from and collaboration with our leadership
Director of Admissions
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Leverage industry-leading research, strategic insights, and proprietary data to achieve your goals.
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Encoura is ready to empower you to understand your market and set up your best strategy to achieve your institution’s growth goals. Reach out to us today!